Book Review: Radio as an Advertising Medium
- 期刊名称Journal of Marketing
- 作者Bratcher, Austin S.
- 卷第5卷
- 期第1期
- 印刷ISSN0022-2429
- 电子ISSN1547-7185
- 文件大小250.86KB
- 发表时间1940-07
- DOI10.1177/002224294000500116
- 页码67-67
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