Research in Marketing Completed and in Progress
- 期刊名称Journal of Marketing
- 作者Vaile, Roland S.; Breyer, Ralph E.; Phillips, Charles F.; Stehman, J. Harold
- 卷第6卷
- 印刷ISSN0022-2429
- 电子ISSN1547-7185
- 文件大小1811.39KB
- 发表时间1942-04
- DOI10.1177/002224294200600409
- 页码387-404
Building PeopleElmore Petersen · The Journal of the Academy of Management · 1959
Graphic Presentationby Willard C. BrintonReview by: Elmore Petersen · Journal of Marketing · 1940
Book Review: Graphic PresentationPetersen, Elmore · Journal of Marketing · 1940
Book Review: Approach to Latin American MarketsPetersen, Elmore · Journal of Marketing · 1946
Book Review: Postwar Plans of Thr United NationsPetersen, Elmore · Journal of Marketing · 1944
Book Review: Sales Analysis from the Management StandpointPetersen, Elmore · Journal of Marketing · 1938
Approach to Latin American Marketsby Alexander O. StanleyReview by: Elmore Petersen · Journal of Marketing · 1946
Product lifecycle management in pharmaceuticalsPrajapati, V.; Dureja, H. · Journal of Medical Marketing: Device, Diagnostic and Pharmaceutical Marketing · 2012
Cultural obstacles to market orientationHarris, Lloyd C. · Journal of Marketing Practice: Applied Marketing Science · 1996
Global medical marketingSmith, B. D. · Journal of Medical Marketing: Device, Diagnostic and Pharmaceutical Marketing · 2014
Market segmentationHoek, Janet; Gendall, Philip; Esslemont, Don · Journal of Marketing Practice: Applied Marketing Science · 1996
Small businesses’ motivesCrick, Dave; Chaudhry, Shiv · Journal of Marketing Practice: Applied Marketing Science · 1997
Developments in airline marketing practiceDriver, John C. · Journal of Marketing Practice: Applied Marketing Science · 1999
Heralds of changeSmith, B. D. · Journal of Medical Marketing: Device, Diagnostic and Pharmaceutical Marketing · 2013
Time marches onSmith, B. D. · Journal of Medical Marketing: Device, Diagnostic and Pharmaceutical Marketing · 2013