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Report of American Marketing Association Committee on Marketing Research Techniques

Report of American Marketing Association Committee on Marketing Research Techniques

Archibald Crossley, Dale Houghton, D. E. Robinson and Everett R. Smith

期刊名称Journal of Marketing
作者Archibald Crossley, Dale Houghton, D. E. Robinson and Everett R. Smith
卷第13卷
期第3期
印刷ISSN0022-2429
文件大小1055.71KB
发表时间1949-04
DOI10.2307/1248117
页码330-355

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