Invitation to Advertisingby Kenneth Groesbeck
- 期刊名称Journal of Marketing
- 作者Review by: William L. Doremus
- 卷第17卷
- 期第1期
- 印刷ISSN0022-2429
- 文件大小167.92KB
- 发表时间1952-07
- DOI10.2307/1248095
- 页码97-98
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