Book Review: Advertising Management
- 期刊名称Journal of Marketing
- 作者Doremus, William L.
- 卷第25卷
- 期第2期
- 印刷ISSN0022-2429
- 电子ISSN1547-7185
- 文件大小362.30KB
- 发表时间1960-10
- DOI10.1177/002224296002500220
- 页码116-116
Price Policies and TheoryEdward R. Hawkins · Journal of Marketing · 1954
Price and Wage Policies and the Theory of EmploymentRichard M. Bissell, Jr. · Econometrica · 1940
LDC stabilization policies, price and output adjustment: theory and evidence, 1974–83Doukas, John · Applied Economics · 1987
Szocialista árelmélet és árpolitika. (Socialist Price Theory and Price Policies)by B. Csikós-NagyReview by: É. Radnóti · Acta Oeconomica · 1966
The Future of Prices at Home and Abroad || Theory and Practice: Price Fluctuations and the Discount Policies of Central Note Issuing BanksPaul M. Warburg · Proceedings of the Academy of Political Science in the City of New York · 1925
Using Theory to Identify Beliefs Associated With Support for Policies to Raise the Price of High-Fat and High-Sugar FoodsNiederdeppe, Jeff; Porticella, Norman; Shapiro, Michael A. · Journal of Health Communication · 2012
The Mercury Dual Imaging System on the MESSENGER SpacecraftS. Edward Hawkins; John D. Boldt; Edward H. Darlington; Raymond Espiritu; Robert E. Gold; Bruce Gotwols; Matthew P. Grey; Christopher D. Hash; John R. Hayes; Steven E. Jaskulek; Charles J. Kardian; Mary R. Keller; Erick R. Malaret; Scott L. Murchie; Patricia K. Murphy; Keith Peacock; Louise M. Prockter; R. Alan Reiter; Mark S. Robinson; Edward D. Schaefer; Richard G. Shelton; Raymond E. Sterner; Howard W. Taylor; Thomas R. Watters; Bruce D. Williams · 2007
Methods of Estimating DemandEdward R. Hawkins · Journal of Marketing · 1957
Price Policies and TheoryEdward R. Hawkins · Journal of Marketing · 1954
Methods of Estimating DemandHawkins, Edward R. · Journal of Marketing · 1957
An Outline of Distribution CostsCharles H. Sevin, Reavis Cox, Edward R. Hawkins and Richard M. Clewett · Journal of Marketing · 1951
EducationPeggy Chehardy; Alidene Doherty; Kathy Dracup; Anthony J. Handley; Harriet Hawkins; Teresa C. Juarbe; Walter G.J. Kloeck; Bonnie C. Lynch; Mary Beth Mancini; Pip Mason; Ellen L. Palmer; Edward R. Stapleton; Thomas E. Terndrup; Elinor Wilson · 2001
Book Review: Theory of Markets and MarketingClewett, Richard M.; Hawkins, Edward R. · Journal of Marketing · 1954
Product lifecycle management in pharmaceuticalsPrajapati, V.; Dureja, H. · Journal of Medical Marketing: Device, Diagnostic and Pharmaceutical Marketing · 2012
Cultural obstacles to market orientationHarris, Lloyd C. · Journal of Marketing Practice: Applied Marketing Science · 1996
Global medical marketingSmith, B. D. · Journal of Medical Marketing: Device, Diagnostic and Pharmaceutical Marketing · 2014
Market segmentationHoek, Janet; Gendall, Philip; Esslemont, Don · Journal of Marketing Practice: Applied Marketing Science · 1996
Small businesses’ motivesCrick, Dave; Chaudhry, Shiv · Journal of Marketing Practice: Applied Marketing Science · 1997
Developments in airline marketing practiceDriver, John C. · Journal of Marketing Practice: Applied Marketing Science · 1999
Heralds of changeSmith, B. D. · Journal of Medical Marketing: Device, Diagnostic and Pharmaceutical Marketing · 2013
Time marches onSmith, B. D. · Journal of Medical Marketing: Device, Diagnostic and Pharmaceutical Marketing · 2013