Marketing Articles in Review

Penn, William S.; Luck, David J.; Hollander, Stanley C.; Meissner, Frank; Aberle, John W.; Arnay, Oscar P.; Babione, Francis A.; Codner, Bernard; Cole, Robert H.; Dowd, Laurence P.; Eby, Frank; Fisk, George; Fox, Harold W.; Goldstucker, Jac L.; Gordon, Guy G.; Hindersman, Charles H.; Kahler, Ruel; King, Robert L.; Kushner, Dan; Leonhard, Dietrich L.; Mertes, John E.; Meyer, R. E.; Morgan, L. Robert; Nicosia, Francesco M.; Regan, William J.; Smith, G. C.; Spencer, Ulric M.; Thek, Robert R.; Wieland, John H.; Wheatley, John; Wolf, Alois F.; Wright, John S.

期刊名称Journal of Marketing
作者Penn, William S.; Luck, David J.; Hollander, Stanley C.; Meissner, Frank; Aberle, John W.; Arnay, Oscar P.; Babione, Francis A.; Codner, Bernard; Cole, Robert H.; Dowd, Laurence P.; Eby, Frank; Fisk, George; Fox, Harold W.; Goldstucker, Jac L.; Gordon, Guy G.; Hindersman, Charles H.; Kahler, Ruel; King, Robert L.; Kushner, Dan; Leonhard, Dietrich L.; Mertes, John E.; Meyer, R. E.; Morgan, L. Robert; Nicosia, Francesco M.; Regan, William J.; Smith, G. C.; Spencer, Ulric M.; Thek, Robert R.; Wieland, John H.; Wheatley, John; Wolf, Alois F.; Wright, John S.
卷第26卷
期第4期
印刷ISSN0022-2429
电子ISSN1547-7185
文件大小2974.14KB
发表时间1962-10
DOI10.1177/002224296202600420
页码92-113

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Marketing Articles in Review