Optimal Bidding in Sequential AuctionsShmuel S. Oren and Michael H. Rothkopf · Operations Research · 1975

A Closure Approximation for the Nonstationary M/M/s QueueMichael H. Rothkopf and Shmuel S. Oren · Management Science · 1979

A Market Dynamics Model for New Industrial Products and Its ApplicationShmuel S. Oren and Michael H. Rothkopf · Marketing Science · 1984

Special Practice Issue || Evaluating a New Market: A Forecasting System for Nonimpact Computer PrintersShmuel S. Oren, Michael H. Rothkopf and Richard D. Smallwood · Interfaces · 1980

Cultural obstacles to market orientationHarris, Lloyd C. · Journal of Marketing Practice: Applied Marketing Science · 1996

Market segmentationHoek, Janet; Gendall, Philip; Esslemont, Don · Journal of Marketing Practice: Applied Marketing Science · 1996

Small businesses’ motivesCrick, Dave; Chaudhry, Shiv · Journal of Marketing Practice: Applied Marketing Science · 1997

Developments in airline marketing practiceDriver, John C. · Journal of Marketing Practice: Applied Marketing Science · 1999

Stress and consumer behaviorMathur, Anil; Moschis, George P.; Lee, Euehun · Journal of Marketing Practice: Applied Marketing Science · 1999

Critical issues in implementing marketingMeldrum, Mike · Journal of Marketing Practice: Applied Marketing Science · 1996

Chameleons in marketspacePattinson, Hugh; Brown, Linden · Journal of Marketing Practice: Applied Marketing Science · 1996

Harvesting the nettleHopkins, Michael · Journal of Marketing Practice: Applied Marketing Science · 1995