Personality and Innovation Proneness
- 期刊名称Journal of Marketing Research
- 作者Jacob Jacoby
- 卷第8卷
- 期第2期
- 印刷ISSN0022-2437
- 文件大小746.89KB
- 发表时间1971-05
- DOI10.2307/3149771
- 页码244-247
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