A Market Share Theorem
- 期刊名称Journal of Marketing Research
- 作者Bell, David E.; Keeney, Ralph L.; Little, John D. C.
- 卷第12卷
- 期第2期
- 印刷ISSN0022-2437
- 文件大小950.50KB
- 发表时间1975-05
- DOI10.2307/3150435
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