Book Review: Research about Research: 1973 Survey of Marketing Research
- 期刊名称Journal of Marketing Research
- 作者Baen, Jack N.
- 卷第12卷
- 期第2期
- 印刷ISSN0022-2437
- 电子ISSN1547-7193
- 文件大小518.79KB
- 发表时间1975-05
- DOI10.1177/002224377501200225
- 页码246-248
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