A Business View: Forty Years and the Future
- 期刊名称Journal of Marketing
- 作者Keane, John G.
- 卷第40卷
- 期第3期
- 印刷ISSN0022-2429
- 电子ISSN1547-7185
- 文件大小655.06KB
- 发表时间1976-07
- DOI10.1177/002224297604000316
- 页码70-73
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