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Kennedy, Sherril H., and David R. Corkindale.
<i>Managing the Advertising Process</i>
. Lexington, Mass.: Lexington, Books, 1976

Kennedy, Sherril H., and David R. Corkindale. Managing the Advertising Process . Lexington, Mass.: Lexington, Books, 1976

Jugenheimer, Donald W.

期刊名称Journal of Advertising
作者Jugenheimer, Donald W.
卷第7卷
期第2期
印刷ISSN0091-3367
电子ISSN1557-7805
文件大小376.70KB
发表时间1978-06
DOI10.1080/00913367.1978.10673225
页码55-56

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