Agency / Client Relationships as Seen by Influentials on Both Sides
Mary R. Hotz, John K. Ryans, Jr., William L. Shanklin, Mary K. Hotz and William K. Shanklin
- 期刊名称Journal of Advertising
- 作者Mary R. Hotz, John K. Ryans, Jr., William L. Shanklin, Mary K. Hotz and William K. Shanklin
- 卷第11卷
- 期第1期
- 印刷ISSN0091-3367
- 文件大小1339.84KB
- 发表时间1982
- DOI10.2307/4188387
- 页码37-44