Service firms need marketing skills
- 作者A. Parasuraman; Leonard L. Berry; Valarie A. Zeithaml
- 卷第26卷
- 期第6期
- 印刷ISSN0007-6813
- 文件大小360.10KB
- 发表时间1983
- DOI10.1016/0007-6813(83)90043-5
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