Marketing to the Hispanic Community
- 期刊名称California Management Review
- 作者Madhav N. Segal and Lionel Sosa
- 卷第26卷
- 期第1期
- 印刷ISSN0008-1256
- 电子ISSN2162-8564
- 文件大小970.46KB
- 发表时间1983
- DOI10.2307/41165054
- 页码120-134
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CoverCalifornia Management Review · 2010