Developing Market Segmentation Strategies for Use in Recruiting Collegiate Business Majors
- 期刊名称Journal of Education for Business
- 作者Rhiel, G. Steven; Chaffin, Wilkie W.
- 卷第62卷
- 期第8期
- 印刷ISSN0883-2323
- 电子ISSN1940-3356
- 文件大小3318.95KB
- 发表时间1987-05
- DOI10.1080/08832323.1987.10772845
- 页码341-345
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