Strategic adaptability and firm performance: A market-contingent perspective Daryl O. McKee, P.R. Varadarajan and William M. Pride, Journal of Marketing (July 1989), pp. 21–35 (RRR)

Vandermeer, Aaron; Koll, Wayne; Li, Audrey; Mason, Erik; Mui, Jimmy; Neath, Cathy; Patel, Daxa

期刊名称Journal of Product Innovation Management
作者Vandermeer, Aaron; Koll, Wayne; Li, Audrey; Mason, Erik; Mui, Jimmy; Neath, Cathy; Patel, Daxa
卷第7卷
期第1期
印刷ISSN0737-6782
文件大小197.36KB
发表时间1990-3
DOI10.1016/0737-6782(90)90035-D

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