海量图书期刊资源,随时随地畅享阅读乐趣
Grocery Price Setting and Quantity SurchargesDavid E. Sprott, Kenneth C. Manning and Anthony D. Miyazaki · Journal of Marketing · 2003
Warnings and Disclosures || Disclosure of Odds Information: An Experimental Investigation of Odds Format and Numeric ComplexityDavid E. Sprott, David M. Hardesty and Anthony D. Miyazaki · Journal of Public Policy & Marketing · 1998
A Longitudinal Analysis of Income-Based Tax Regressivity of State-Sponsored LotteriesAnthony D. Miyazaki, Ann Hansen and David E. Sprott · Journal of Public Policy & Marketing · 1998
Promoting and Countering Consumer Misconceptions of Random Events: The Case of Perceived Control and State-Sponsored LotteriesAnthony D. Miyazaki, Anne M. Brumbaugh and David E. Sprott · Journal of Public Policy & Marketing · 2001
Social Marketing: Its Definition and DomainAlan R. Andreasen · Journal of Public Policy & Marketing · 1994
The New Marketing MyopiaSmith, N. Craig; Drumwright, Minette E; Gentile, Mary C · Journal of Public Policy & Marketing · 2010
Stakeholder Marketing 2.0Chakravorti, Bhaskar · Journal of Public Policy & Marketing · 2010
Marketing as Constructive EngagementShultz, Clifford J · Journal of Public Policy & Marketing · 2007
Ethical Challenges of Social MarketingBrenkert, George G. · Journal of Public Policy & Marketing · 2002
Marketing Ethics: Onward toward Greater ExpectationsGene R. Laczniak · Journal of Public Policy & Marketing · 1993
Front MatterJournal of Public Policy & Marketing · 2006
The Same, but DifferentJoel B. Cohen · Journal of Public Policy & Marketing · 2006