海量图书期刊资源,随时随地畅享阅读乐趣
Multiple Comparisonsby Alan J. Klockars; Gilbert SaxReview by: William G. Browne and Beverly A. Browne · Journal of Marketing Research · 1987
CLOTHING DEPRIVATION/SATISFACTION: A METHODOLOGICAL NOTEFRANCIS, SALLY K; BROWNE, BEVERLY A. · Perceptual and Motor Skills · 1991
Vulnerability and Attitudes toward Intrusive MarketingBrown, Daniel J.; Browne, Beverly A. · Psychological Reports · 1998
Gender and Preferences for Job Attributes: A Cross Cultural ComparisonBeverly A. Browne · 1997
Reasoning in a Jury Trial: The Influence of InstructionsCruse, Donna; Browne, Beverly A. · The Journal of General Psychology · 1987
Making Faces: Posed Facial Expression, Self-Competence, and PersonalityBrowne, Beverly A. · The Journal of Genetic Psychology · 1994
Self-monitoring in middle childhood: Personality and social correlates.Musser, Lynn M.; Browne, Beverly A. · Developmental Psychology · 1991
Gender and Beliefs About Work Force Discrimination in the United States and AustraliaBrowne, Beverly A. · The Journal of Social Psychology · 1997
Advertising and Consumer BehaviorDaniel K. Stewart · Journal of Advertising · 1974
PR Perspectives for AdvertisersWalter J. Walsh · Journal of Advertising · 1975
Antecedents of True Brand LoyaltyKim, Jooyoung; Morris, Jon D.; Swait, Joffre · Journal of Advertising · 2008
"Regulating Sin" Across CulturesWolburg, Joyce M.; Venger, Olesya · Journal of Advertising · 2009
Repetition Variation Strategies for Narrative AdvertisingChang, Chingching · Journal of Advertising · 2009
Measuring Trust In AdvertisingSoh, Hyeonjin; Reid, Leonard N.; King, Karen Whitehill · Journal of Advertising · 2009
Commercials as Context for Other CommercialsPoncin, Ingrid; Derbaix, Christian · Journal of Advertising · 2009
Long Live Creative Media ChoiceDahlén, Micael; Friberg, Lars; Nilsson, Erik · Journal of Advertising · 2009