Marketing Education and Marketing Management: Some Thoughts on Compatibility and Integration
- 期刊名称Journal of Marketing Education
- 作者Smith, M. F.; Robbins, J. E.
- 卷第13卷
- 期第3期
- 印刷ISSN0273-4753
- 文件大小1267.54KB
- 发表时间1991-12-01
- DOI10.1177/027347539101300305
- 页码33-39
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