Communication Strategies for Hospital Positioning
- 期刊名称Journal of Hospital Marketing
- 作者Ford, John B.; Honeycutt, Earl D.
- 卷第5卷
- 期第2期
- 印刷ISSN0883-7570
- 文件大小4634.68KB
- 发表时间1991-05-14
- DOI10.1300/J043v05n02_11
- 页码121-132
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