Understanding Service Marketing
- 期刊名称Journal of Professional Services Marketing
- 作者Rouse, Ruby A
- 卷第8卷
- 期第1期
- 印刷ISSN0748-4623
- 文件大小920.78KB
- 发表时间1992-02-12
- DOI10.1300/j090v08n01_03
- 页码17-44
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