Introduction
- 期刊名称Journal of Global Marketing
- 作者Barker, A. Tansu
- 卷第5卷
- 期第4期
- 印刷ISSN0891-1762
- 电子ISSN1528-6975
- 文件大小355.42KB
- 发表时间1992-12-22
- DOI10.1300/j042v05n04_02
- 页码7-10
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