海量图书期刊资源,随时随地畅享阅读乐趣
Marketing of electric vehiclesAnita Gärling; John Thøgersen · 2001
Note from the EditorsAlan Mathios; Lucia A. Reisch; John Thøgersen; Christian Twigg-Flesner · 2008
Note from the EditorsAlan Mathios; Lucia Reisch; John Thøgersen · 2009
Putting Sustainable Consumption into PracticeUlf Schrader; John Thøgersen · 2011
Introductory RemarksFolke Ölander; Norbert Reich; John Thøgersen · 2000
Psychology: Inducing green behaviourThøgersen, John · Nature Climate Change · 2013
Consumer responses to ecolabelsThøgersen, John; Haugaard, Pernille; Olesen, Anja · European Journal of Marketing · 2010
Handbook of Research on Sustainable Consumption ||Reisch, Lucia; Thøgersen, John · 2015
Insightful Social Marketing LeadershipLagarde, F. · Social Marketing Quarterly · 2012
Choosing Effective Behavior Change ToolsMcKenzie-Mohr, D.; Schultz, P. W. · Social Marketing Quarterly · 2014
NOTES FROM THE FIELDSmith, Bill · Social Marketing Quarterly · 2005
Branding and brand envySmith, Bill · Social Marketing Quarterly · 1999
An Interview with Eric YoungSchwartz, Beverly · Social Marketing Quarterly · 2008
CORPORATE OUTREACH: OPPORTUNITIES AND CHALLENGESFrazier, Harry; Gagné, Martha · Social Marketing Quarterly · 2004
AUSTRALIAN CASE STUDIESJames, Bruce · Social Marketing Quarterly · 2002
LOOKING AHEAD MEETINGS AND CONFERENCES POSITION ANNOUNCEMENTSSocial Marketing Quarterly · 2002