海量图书期刊资源,随时随地畅享阅读乐趣
Using connoisseurs to predict mass tastesRobert M. Schindler; Morris B. Holbrook; Eric A. Greenleaf · 1989
Some Exploratory Findings on the Development of Musical TastesMorris B. Holbrook and Robert M. Schindler · Journal of Consumer Research · 1989
Nostalgia for early experience as a determinant of consumer preferencesRobert M. Schindler; Morris B. Holbrook · 2003
Nostalgic bonding: exploring the role of nostalgia in the consumption experienceMorris B. Holbrook; Robert M. Schindler · 2003
Age, Sex, and Attitude toward the past as Predictors of Consumers' Aesthetic Tastes for Cultural ProductsMorris B. Holbrook and Robert M. Schindler · Journal of Marketing Research · 1994
Market segmentation based on age and attitude toward the past: Concepts, methods, and findings concerning nostalgic influences on customer tastesMorris B. Holbrook; Robert M. Schindler · 1996