Market segmentation with choice-based conjoint analysis
Wayne S. Desarbo; Venkatram Ramaswamy; Steven H. Cohen
- 作者Wayne S. Desarbo; Venkatram Ramaswamy; Steven H. Cohen
- 卷第6卷
- 期第2期
- 印刷ISSN0923-0645
- 电子ISSN1573-059X
- 文件大小831.79KB
- 发表时间1995-03
- DOI10.1007/bf00994929
- 页码137-147