Measuring customer capital
- 期刊名称Strategy & Leadership
- 作者Duffy, Jan
- 卷第28卷
- 期第5期
- 印刷ISSN1087-8572
- 文件大小525.54KB
- 发表时间2000-10
- DOI10.1108/10878570010379392
- 页码10-15
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