Misrepresentation in the Consumer Context
Jaideep Sengupta, Darren W. Dahl and Gerald J. Gorn
- 期刊名称Journal of Consumer Psychology
- 作者Jaideep Sengupta, Darren W. Dahl and Gerald J. Gorn
- 卷第12卷
- 期第2期
- 印刷ISSN1057-7408
- 文件大小519.10KB
- 发表时间2002
- DOI10.2307/1480254
- 页码69-79