Researching Sales Forecasting Practice: Commentaries and authors’ response on “Conducting a Sales Forecasting Audit” by M.A. Moon, J.T. Mentzer & C.D. Smith
Robert Fildes; Stuart Bretschneider; Fred Collopy; Michael Lawrence; Doug Stewart; Heidi Winklhofer; John T. Mentzer; Mark A. Moon
作者Robert Fildes; Stuart Bretschneider; Fred Collopy; Michael Lawrence; Doug Stewart; Heidi Winklhofer; John T. Mentzer; Mark A. Moon