Corporate image measurement
- 期刊名称International Journal of Bank Marketing
- 作者Flavián, Carlos; Torres, Eduardo; Guinalíu, Miguel
- 卷第22卷
- 期第5期
- 印刷ISSN0265-2323
- 文件大小261.04KB
- 发表时间2004-08
- DOI10.1108/02652320410549665
- 页码366-384
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