The uncertainty of outcome and scoring effects on Nielsen ratings for Monday Night Football
Rodney J. Paul; Andrew P. Weinbach
- 期刊名称Journal of Economics and Business
- 作者Rodney J. Paul; Andrew P. Weinbach
- 卷第59卷
- 期第3期
- 印刷ISSN0148-6195
- 文件大小114.25KB
- 发表时间2007
- DOI10.1016/j.jeconbus.2006.05.001