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The service recovery paradox: justifiable theory or smoldering myth?

The service recovery paradox: justifiable theory or smoldering myth?

Magnini, Vincent P.; Ford, John B.; Markowski, Edward P.; Honeycutt, Earl D.

期刊名称Journal of Services Marketing
作者Magnini, Vincent P.; Ford, John B.; Markowski, Edward P.; Honeycutt, Earl D.
卷第21卷
期第3期
印刷ISSN0887-6045
文件大小294.24KB
发表时间2007-05-29
DOI10.1108/08876040710746561
页码213-225

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