Interfirm Monitoring, Social Contracts, and Relationship Outcomes
- 期刊名称Journal of Marketing Research
- 作者Jan B. Heide, Kenneth H. Wathne and Aksel I. Rokkan
- 卷第44卷
- 期第3期
- 印刷ISSN0022-2437
- 文件大小1630.14KB
- 发表时间2007-08
- DOI10.2307/30162490
- 页码425-433
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