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Retail Customer Segmentation Based on Relational Benefits

Retail Customer Segmentation Based on Relational Benefits

Gil-Saura, Irene; Ruiz-Molina, Maria Eugenia

作者Gil-Saura, Irene; Ruiz-Molina, Maria Eugenia
卷第8卷
期第3期
印刷ISSN1533-2667
电子ISSN1533-2675
文件大小115.32KB
发表时间2009
DOI10.1080/15332660902991197
页码253-266

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