The entrepreneurial marketing mix
- 期刊名称Qualitative Market Research: An International Journal
- 作者Martin, Diane M.
- 卷第12卷
- 期第4期
- 印刷ISSN1352-2752
- 文件大小233.54KB
- 发表时间2009-09-04
- DOI10.1108/13522750910993310
- 页码391-403
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