The impact of aligned rewards and senior manager attitudes on conflict and collaboration between sales and marketing

• 作者Kenneth Le Meunier-FitzHugh; Graham R. Massey; Nigel F. Piercy
• 卷第40卷
• 期第7期
• 印刷ISSN0019-8501
• 文件大小354.10KB
• 发表时间2011
• DOI10.1016/j.indmarman.2010.12.002