Counterfeit proneness: Conceptualisation and scale development
- 期刊名称Journal of Marketing Management
- 作者Sharma, Piyush; Chan, Ricky Y. K.
- 卷第27卷
- 印刷ISSN0267-257X
- 电子ISSN1472-1376
- 文件大小210.09KB
- 发表时间2011-04-15
- DOI10.1080/0267257x.2010.489829
- 页码602-626
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