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Re-examining the deployment of market orientation in the public leisure sector

Re-examining the deployment of market orientation in the public leisure sector

Hodgkinson, Ian R.; Hughes, Paul; Hughes, Mathew

期刊名称Journal of Marketing Management
作者Hodgkinson, Ian R.; Hughes, Paul; Hughes, Mathew
卷第28卷
印刷ISSN0267-257X
电子ISSN1472-1376
文件大小208.25KB
发表时间2012-10
DOI10.1080/0267257x.2011.645857
页码1249-1269

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