The influence of consumer concern about global climate change on framing effects for environmental sustainability messages
Newman, Christopher L.; Howlett, Elizabeth; Burton, Scot; Kozup, John C.
- 期刊名称International Journal of Advertising
- 作者Newman, Christopher L.; Howlett, Elizabeth; Burton, Scot; Kozup, John C.
- 卷第31卷
- 期第3期
- 印刷ISSN0265-0487
- 电子ISSN0265-0487
- 文件大小344.25KB
- 发表时间2012
- DOI10.2501/ija-31-3-511-527