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Effects of Private and Public Label Packaging on Consumer Purchase Patterns

Effects of Private and Public Label Packaging on Consumer Purchase Patterns

Hurley, Rupert A.; Ouzts, Andrew; Fischer, Joanna; Gomes, Toni

期刊名称Packaging Technology and Science
作者Hurley, Rupert A.; Ouzts, Andrew; Fischer, Joanna; Gomes, Toni
卷第26卷
期第7期
印刷ISSN0894-3214
文件大小1321.11KB
发表时间2013-11
DOI10.1002/pts.2012
页码399-412

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