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[International Series in Quantitative Marketing] Innovation and Marketing in the Pharmaceutical Industry Volume 20 || Portfolio Management in New Drug Development

[International Series in Quantitative Marketing] Innovation and Marketing in the Pharmaceutical Industry Volume 20 || Portfolio Management in New Drug Development

Ding, Min; Eliashberg, Jehoshua; Stremersch, Stefan

作者Ding, Min; Eliashberg, Jehoshua; Stremersch, Stefan
文件大小561.08KB
发表时间2014
DOI10.1007/978-1-4614-7801-0_3
页码83-118

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