Pricing capabilities: the design, development, and validation of a scale
Liozu and Andreas Hinterhuber, Stephan; Liozu, Stephan; Hinterhuber, Andreas
- 期刊名称Management Decision
- 作者Liozu and Andreas Hinterhuber, Stephan; Liozu, Stephan; Hinterhuber, Andreas
- 卷第52卷
- 期第1期
- 印刷ISSN0025-1747
- 文件大小714.21KB
- 发表时间2014-03-11
- DOI10.1108/md-09-2012-0683
- 页码144-158