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[Review of Marketing Research] Shopper Marketing and the Role of In-Store Marketing Volume 11 || Review of Marketing Research

[Review of Marketing Research] Shopper Marketing and the Role of In-Store Marketing Volume 11 || Review of Marketing Research

Grewal, Dhruv; Roggeveen, Anne L.; NordfÄlt, Jens

作者Grewal, Dhruv; Roggeveen, Anne L.; NordfÄlt, Jens
文件大小82.11KB
发表时间2014
DOI10.1108/s1548-643520140000011015

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