Adding store to web: migration and synergy effects in multi-channel retailing

• 期刊名称International Journal of Retail & Distribution Management
• 作者Fornari, Edoardo; Fornari, Daniele; Grandi, Sebastiano; Menegatti, Mario; Hofacker, Charles F.
• 卷第44卷
• 期第6期
• 印刷ISSN0959-0552
• 文件大小293.60KB
• 发表时间2016-06-13
• DOI10.1108/IJRDM-07-2015-0103
• 页码658-674