Effects of Blue Lighting in Ambient and Mobile Settings on the Intention to Buy Hedonic and Utilitarian Products
Guido, Gianluigi; Piper, Luigi; Prete, M. Irene; Mileti, Antonio; Trisolini, Carla M.
- 期刊名称Psychology & Marketing
- 作者Guido, Gianluigi; Piper, Luigi; Prete, M. Irene; Mileti, Antonio; Trisolini, Carla M.
- 卷第34卷
- 期第2期
- 印刷ISSN0742-6046
- 文件大小333.98KB
- 发表时间2017-02
- DOI10.1002/mar.20984
- 页码215-226