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Friends with benefits: Behavioral and fMRI studies on the effect of friendship reminders on self-control for compulsive and non-compulsive buyers

Friends with benefits: Behavioral and fMRI studies on the effect of friendship reminders on self-control for compulsive and non-compulsive buyers

de Vries, Eline L.E.; Fennis, Bob M.; Bijmolt, Tammo H.A.; ter Horst, Gert J.; Marsman, Jan-Bernard C.
  • 期刊名称International Journal of Research in Marketing
  • 作者de Vries, Eline L.E.; Fennis, Bob M.; Bijmolt, Tammo H.A.; ter Horst, Gert J.; Marsman, Jan-Bernard C.
  • 印刷ISSN0167-8116
  • 文件大小906.38KB
  • 发表时间2017-12
  • DOI10.1016/j.ijresmar.2017.12.004
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