Digital Sensory Marketing: Integrating New Technologies Into Multisensory Online Experience
Petit, Olivia; Velasco, Carlos; Spence, Charles
- 期刊名称Journal of Interactive Marketing
- 作者Petit, Olivia; Velasco, Carlos; Spence, Charles
- 卷第45卷
- 印刷ISSN1094-9968
- 文件大小2618.87KB
- 发表时间2019-02
- DOI10.1016/j.intmar.2018.07.004
- 页码42-61