Randomization Procedures for Changing Criterion Designs
- 期刊名称Behavior Modification
- 作者Ferron, John; Rohrer, Lodi L.; Levin, Joel R.
- 印刷ISSN0145-4455
- 电子ISSN1552-4167
- 发表时间2019-05-12
- DOI10.1177/0145445519847627
A Test for ClustersStephen John Arnold · Journal of Marketing Research · 1979
The Development of Brand LoyaltyW. T. Tucker · Journal of Marketing Research · 1964
“I'm here to help”Coyle, James R.; Smith, Ted; Platt, Glenn · Journal of Research in Interactive Marketing · 2012
Preference Minorities and the internetChoi, Jeonghye; Bell, David R · Journal of Marketing Research · 2011
Experimental Analysis of Predecision Information SeekingJohn E. Swan · Journal of Marketing Research · 1969
Valuing CustomersSunil Gupta, Donald R. Lehmann and Jennifer Ames Stuart · Journal of Marketing Research · 2004
Choice Criteria, Decision Behavior, and PersonalityJerome B. Kernan · Journal of Marketing Research · 1968
Stages of Consumer Decision MakingTerrence O'Brien · Journal of Marketing Research · 1971