发现好书期刊，享受阅读乐趣

海量图书期刊资源，随时随地畅享阅读乐趣

It’s not what you say, it’s the way you say it! Effective message styles for promoting innovative new services

It’s not what you say, it’s the way you say it! Effective message styles for promoting innovative new services

Bertele, Kerrie; Feiereisen, Stephanie; Storey, Chris; van Laer, Tom

期刊名称Journal of Business Research
作者Bertele, Kerrie; Feiereisen, Stephanie; Storey, Chris; van Laer, Tom
卷第107卷
印刷ISSN0148-2963
文件大小432.97KB
发表时间2020-02
DOI10.1016/j.jbusres.2019.09.024
页码38-49

← 返回【学霸图书馆】主页