海量图书期刊资源,随时随地畅享阅读乐趣
1971–2017: Evolution, exploration and test of time of conjoint analysisKulshreshtha, Kushagra; Tripathi, Vikas; Bajpai, Naval · Quality & Quantity · 2018
Discriminating market segments using preferential green shift: a conjoint approachKulshreshtha, Kushagra; Tripathi, Vikas; Bajpai, Naval; Dubey, Prince; Cox, Deborah; Saritas, Ozcan · Foresight · 2017
Cause-related marketing: an exploration of new avenues through conjoint analysisKulshreshtha, Kushagra; Bajpai, Naval; Tripathi, Vikas; Sharma, Gunjan · Benchmarking: An International Journal · 2019
Foresight for online shopping behavior: a study of attribution for “what next syndrome”Sharma, Gunjan; Bajpai, Naval; Kulshreshtha, Kushagra; Tripathi, Vikas; Dubey, Prince · Foresight · 2019
Impact of Brand Cues on Young Consumers’ Preference for Mobile Phones: A Conjoint Analysis and Simulation ModellingKulshreshtha, Kushagra; Tripathi, Vikas; Bajpai, Naval · Journal of Creative Communications · 2017
Stop-loss strategies and derivatives portfoliosLeoni, Patrick L. · International Journal of Business Forecasting and Marketing Intelligence · 2008
Improving demand forecasting using change point analysisHadad, Yossi; Keren, Baruch; Gurevich, Gregory · International Journal of Business Forecasting and Marketing Intelligence · 2017
Marketing intelligence: roles in business decision-makingMandal, Pratap Chandra · International Journal of Business Forecasting and Marketing Intelligence · 2017
Presence of banking in social media: Indian evidenceMalhotra, Pooja; Singh, Balwinder · International Journal of Business Forecasting and Marketing Intelligence · 2016
Brand passion and its implication on consumer behaviourD', Christine; lima, N.A. · International Journal of Business Forecasting and Marketing Intelligence · 2018
A refined approach to estimating the implied volatilityWang, Guan Jun; Islam, Mazhar M.; Ngassam, Christopher · International Journal of Business Forecasting and Marketing Intelligence · 2009
Customer databases and database marketing: roles in relationship marketingMandal, Pratap Chandra · International Journal of Business Forecasting and Marketing Intelligence · 2017
Asymmetric relationship between stock market returns and macroeconomic variablesDevi, N. Chitra; Chandramohan, S. · International Journal of Business Forecasting and Marketing Intelligence · 2016